The Sparkling Ingredient
Catalyst is for the woman who wants to be noticed! She loves to stand out in a crowd and to be playful with her wardrobe. She is the woman who raises eyebrows when she steps into a lift full of dark suits and represents the sparkling ingredient we'd all love in our lives.
Designer Jon Dyball
Jon Dyball joined the High Society Design Team as the Catalyst Designer in September 2010. Jon comes to High Society with 20 years experience, across the clothing industry’s spectrum, from patternmaking and production through design, in both men’s and women’s wear. Jon's career began in menswear, where he spent eleven years mastering fine tailoring. Eventually, with a need to expand his creative abilities, Jon delved head first into a new creative dimension, entering the “wonderful world of women’s wear"!
Jon’s unique “handwriting” is playful and clever. Full of interesting elements and texture and using quality fabrications, his work fits perfectly into the High Society way of thinking. Not to be grounded by life’s rules and regulations, Jon sees outside the square and happily explores the use of unconventional and unexpected design elements. Jon is a very welcome addition to the HSL Design Team and his appointment has brought a freshness and highly creative skill base that will maintain HSL’s position as a frontrunner on the New Zealand fashion scene.